Bright prospects for LED full-color screen market refinement

"LED full-color screen market refinement prospects are clear" LED full-color screens have been developed from a single market to various industries since the 1990s. Color screens have made great contributions to the wedding and performance industries. Small-pitch LED full-color screens have shortened the distance for monitoring video conferences. Various creative LED full-color screens have been applied to sports opening ceremonies. LED full-color screen is a new type of information display media that developed rapidly in the world in the late 1980s. It uses dot matrix modules or pixel units composed of light-emitting diodes to form an area display screen with high reliability, long service life, and environmental adaptability. Strong, high price-performance ratio, low cost of use, etc., have been widely used in the field of information display. In recent years, with the continuous development and optimization of the LED full-color screen market, enterprises make full use of the characteristics of LED full-color screens, and the development trend of product and market differentiation is obvious, and become LED full-color screen enterprises to enhance their core competitiveness and win greater development important way of space.

The market analysis of the LED full-color screen industry in 2017 is as follows: The LED full-color screen rental market has huge room for improvement. In 2016, there have been many rental screen collapse accidents, exposing the disadvantages of the rental market. Influenced by the development of the market, the rental screen market is promising in the future, and with the popularization of small-pitch LED full-color screens, higher-end rental screens in the future will be able to present a higher and more perfect stage atmosphere. Developed with the help of the splicing and disassembly features of LED full-color screens, it can be called the "guerrilla" of LED full-color screens. The rental screen module is characterized by easy "disassembly and assembly", and can be assembled and combined into various styles of display methods. Customized It has high requirements for modernization, and it is often displayed on the background of the stage, evening party, etc. and other effects of the stage to present a shocking audio-visual sense. The screen market is developing rapidly, but the market performance is chaotic and the product quality is lacking. The 2016-2021 China LED full-color screen industry market demand and investment consulting report predicts that in the next few years, the global LED full-color screen market demand will continue to grow rapidly, with an average annual growth rate of more than 20%. It is expected that by 2020, The global LED full-color screen market size will reach 30 billion US dollars, and China will be the most important manufacturing base.

The LED full-color screen industry has a broad market prospect. The small-pitch market leads the development of the "high-tech" market for full-color LED screens. At present, with the enhancement of surface mount technology, small-pitch LED full-color screens have been able to adapt to outdoor applications in harsh environments. The outdoor market development is obvious, and due to the display The effect is excellent, and the trend of combining small-pitch LED full-color screens with AR/VR, naked-eye 3D, and Internet technologies is obvious. The full-color screen is equipped with related control cards, and its display effect can reach 4K. In addition, existing companies in the industry have related small-pitch LED full-color screen TVs, showing a gratifying market development trend. The small-pitch LED full-color screen is currently the "high-end" in the field of LED full-color screens in my country. Because the small-pitch LED full-color screen has high requirements for the comprehensive strength of enterprises considering technology, research and development, and marketing, its market share is mainly for some Occupied by enterprises with greater comprehensive strength, the "pixels" of small-pitch LED full-color screens are much higher than those of ordinary LED full-color screens, and their display colors are more realistic and clear. The main application markets are TV studios, energy, and traffic dispatching centers. , public safety monitoring center, conference room, military command center, etc., its market performance is gratifying.

The indoor display market continues to usher in new application areas. As the current main application position for surface-mount LED full-color screen products, the pitch of indoor LED full-color screens has developed downward from the early main P7 and P5. At present, P3 and P4 have become indoor display screens. Mainstream displays, and small-pitch LED full-color screens below P2.5 rose strongly in 2016. Various ultra-high-definition LED full-color screen products below P2 began to appear one after another, and their displays have reached 4K effects. LED full-color screens of related companies TVs have begun to be launched in the high-end market. At the same time, major lamp bead manufacturers are expanding their production on a large scale. In the future, a larger scale of LED full-color screens will be launched. It is worth noting that with the recent investment and construction of major semiconductor chip factories in China In the future, the core chip technology will be greatly improved, and the LED full-color screen spacing technology will be further broken through. The more high-definition LED full-color screen is an indisputable reality, and due to the decline in prices, the current indoor commercial and civilian market penetration development has begun. And under the combined application of emerging hot technologies such as AR/VR and naked-eye 3D, with the characteristics of small-pitch LED full-color screens, the market space is huge. Generally speaking, the domestic display market of LED full-color screens with small pitches as the leader will become an important manifestation of the market potential of LED full-color screens. LED glass curtain wall screens lead the new image of the outdoor media market. It is worth noting that in 2016, the small-pitch market showed a hot scene, and its outdoor application trend is obvious. Taking the emerging light pole screen as an example, through the integration of lighting, Internet, The combination of video monitoring, information release and other system technologies constitutes a smart street lighting system, which has become the focus of media attention in the construction of a smart city. It is conceivable that with the help of the construction of a smart transportation system, we will see advertisements, major emergencies, etc. The light pole screen system that releases information such as travel weather and travel weather has brought great convenience to urban residents, causing a revolution in the way of foreign media, and the market space is huge.

As the LED glass curtain wall display that has sprung up in the outdoor media market, with the continuous breakthroughs in packaging technology and spacing technology, LED full-color screens have appeared more and more frequently in our field of vision, and with its high brightness and wide viewing angle , Adjustability of the screen area and other characteristics, has gradually replaced the traditional advertising information to present a single billboard, light box, etc., and has become a new force in outdoor advertising media that has attracted much attention. The obvious trend of urban diffusion is widely used in bustling streets, stations, shopping malls, landmark buildings, activity centers, etc. The creative display market is shining brightly. Due to the serious homogeneity of products in the LED full-color screen industry and the fierce competition in the entire market, creative display has become an important means for LED companies to break through the Red Sea market. Obviously, the flexible splicing characteristics of LED full-color screens have become The starting point for the differentiated development of many companies is the creative display market represented by special-shaped screens and transparent screens. As a typical manifestation of the differentiated development of LED full-color screens, with the development of LED full-color screen technology, the open development of society , The creative display market has shown great market vitality in recent years. As a manifestation of the development of diversified cultures and the concept of harmonious coexistence between man and nature, with the continuous improvement of living standards, people have not only required a single display function for display devices, but also human-screen interaction, and the integration of display screens and surrounding environments to highlight individual characteristics Advanced LED full-color screens have become a major trend in the development of creative displays. At present, creative LED full-color screen products such as transparent screen walls, LED spherical screens, cubes, cones, and cylindrical screens have begun to be used in various entertainment, commercial centers, science and education, and museums. It shines brilliantly. All kinds of LED full-color screens based on the shape of daily objects bring us a very sensory impact performance effect. Take the spherical screen as an example, add a rotating axis seat, and input earth-related information can become a function. Powerful globe, and the display information can be replaced for other purposes at any time.

The LED full-color screen industry is a sunrise industry and a green industry, which is in line with the direction of the scientific development concept and also in line with the country's industrial development direction. It is a high-tech industry encouraged by our country. With the release of the potential of various sub-sectors of LED full-color screens, the LED full-color screen industry will receive more and more attention. .