Double-digit growth of individual LED screen companies in 15 years

"Double-digit growth of individual LED screen companies in 15 years" Many people think that 2016 is a difficult year for the LED screen industry. In 15 years, the growth rate exceeded 60%, among which high-definition LED screens contributed a lot of production capacity. In 2016, the estimated output value of the LED industry is 105 billion yuan, a slight increase of 3.4% compared to last year. The domestic LED screen industry is vigorously expanding the international market. Driven by small-pitch LED screens, outdoor patch LED screens and transparent LED screens, the growth rate of the industry is much higher than the level of 2.65% in 2015, close to 8%. .

Although it has bid farewell to the era of double-digit growth, its growth trend is also very impressive compared to the entire LED industry. From the perspective of sales, the export situation in 2016 will be significantly improved. It is estimated that the annual output value of export revenue will reach 6 billion yuan, mainly due to the relatively concentrated international sports events this year and new types of small-pitch LED screens and transparent LED screens. Export of products. Due to the improvement of LED screen manufacturing technology and the price reduction of LED devices such as SMD in the first half of the year, the growth of the LED conventional large screen field is weak. Screens have limited growth in the outdoor advertising market.

In 2016, under the outbreak of small-pitch LED screens, it drove the rapid growth of urban commercial display application systems, and has become a new growth point for the LED screen application industry. In 2016, the overall output value of my country's semiconductor display industry exceeded 500 billion yuan for the first time, and the industry scale reached 521.6 billion yuan, a year-on-year increase of 22.8% over 2015. On December 30, 2016, the "2016 White Paper on the Development of China's Semiconductor Display Industry" (hereinafter referred to as the "White Paper") compiled by the National Semiconductor Display Engineering R&D and Industry Alliance Industry Research Institute (CSA Research) was released in Beijing.

In 2016, the LED display industry went out of a trend of first decline and then rise. Under the influence of the economic downturn, the industry continued the downturn in 2015 in the first half of the year. The impact of events such as the G20 Hangzhou Summit held in China has significantly stimulated consumer demand. It is not difficult to see from this that small-pitch LED screens are becoming a source of corporate revenue and profit protection. The maturity and explosion of the small-pitch LED screen market has led to the rise of commercial LED screen applications.

Small-pitch LED screens have gradually replaced LCD, DLP and other traditional large-screen master-screen splicing markets in more and more fields. Listed companies in 2016 have announced their performance reports for the first three quarters. Judging from the performance of listed companies, in the first three quarters, the listed companies all achieved huge growth in revenue and profit during the reporting period compared with the same period in 2015.

It is not difficult to see from the report that most of its revenue and profits come from the development of the international market and the shipment of the small-pitch LED screen market. Among them, Leyard has achieved a high growth rate of 150%. In the first three quarters of 2016, its small-pitch LED TV signed a new order of 1.24 billion yuan, an increase of 75% over the same period last year. The gross profit margin of small-pitch LED TV remained at 39%. Small-pitch LED screens at home and abroad have achieved substantial growth.

Absen launched HDV small-pitch products in 2016, and achieved a contract of about 142 million yuan, an increase of about 60% over the same period of the previous year, accounting for about 46% of the company's total screen orders in the third quarter. .