LED screen technology innovation establishes my country's dominant position

2023/04/24

The precipitation of LED screen development technology has prompted my country to lead the global market in the field of LED display technology. It is superior to other countries in terms of display accuracy, special shape, and control methods. According to incomplete statistics, the output value of LED screens in my country accounts for more than 78% of the world. . With the continuous improvement and updating of smart led screen technology, products, and solutions, the application of various smart city display terminals is becoming more and more common. LED smart city display terminals formed by the combination of led screen industry and smart city ecology are also gradually It is widely used, especially in light pole screens, smart monitoring, command traffic display, smart pedestrian crossing system, etc., so that LED display can bring more possibilities to smart city terminal display. In recent years, the smart revolution represented by the application of new technologies such as the Internet of Things, big data, and artificial intelligence has begun. The way people work, live, and recognize has been gradually transformed or even reshaped. At the same time,"Smart City"The wave of construction is sweeping forward, and it will affect the LED screen related industries.

Therefore, in order to better expand the development of LED screens under the wave of smart cities, for many LED screen companies, in addition to ensuring the quality and performance of smart display products to better meet market needs, LED screens are also needed Enterprises and specific smart city terminal display subdivisions are further combined to carry out enterprise value positioning, product innovation, and marketing. This is the direction of LED screen enterprises."Wisdom field"An important option for transformation and innovation. However, recently, due to the downward impact of the overall environment and economic downturn, as well as the unstable factors of the industry itself, the current demand growth in the LED screen market has slowed down; , To survive through change is the choice that enterprises must make at present. First, in terms of product functions, the smart LED screen should change from the previous functions of display and isolation to a smart terminal that integrates environmental perception, intelligent recognition interaction, communication and other functions, and the scope of application should also break through the original Attached to walls, advertising columns, etc., it can be widely installed in pedestrian streets, squares, residential areas, scenic spots, commercial streets, gas stations, bus stations, high-speed service areas, toll stations and other public places.

Second, in terms of marketing methods, the application is"wisdom"In addition to the product value of LED screen products in the field, LED screen companies need to tap the value of the data they carry. You must know that the smart display system has functions such as communication, perception, interaction, identification and monitoring, forming various With different big data, the entire display system has formed a big data value chain. In the era of big data, this is where the real profits of screen companies lie. At present, technologies such as the Internet of Things, big data, interactive perception, and artificial intelligence are increasingly closely integrated with the LED display industry. Many LED screen companies with insights into the opportunities have been keenly aware of the advent of new business formats in the industry, adjusted their development strategies accordingly, and re-arranged how to make display products and solutions more intelligent in terms of corporate brand, products, and markets. , launched new products and new technologies that combine LED screens and smart ecosystems, which also provides new momentum for the LED screen industry that has entered the bottleneck period, and once again glows with new vitality! Especially with the networking of LED screens, LED smart city terminals are increasingly breaking through the boundaries of the original LED products in terms of product functions and forms. , The node that collects data.

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