The necessary elements for the continuous improvement of LED screens. At present, the homogeneity of products in the LED screen industry is very serious. How to make your own LED screens different from industry competitors is a topic that the leaders and technicians of every company are very concerned about. In addition to LED screens Make a fuss about the structure, and you can also design your own features in many details, such as the back cover, locks, maintenance methods, assembly facilitation, and so on. In the West, more than 60% of the S&P 500 companies integrate "innovation" into their corporate mission, and deliberately use the word "innovation" in marketing and brand promotion. Similarly, innovation is also an important "vital force" for the development of the LED screen industry.
Three Enlightenments of "Innovation" Breakthrough of LED Screen Enterprises Looking at the success of "innovation" transformation of some enterprises in the industry, they have gradually found their own path of innovation and transformation. There are three most important inspirations for our "innovation" practice: First, only by focusing on a certain industry or field can LED screens accumulate in products, technologies, customers, etc., and then transform and upgrade the enterprise and go overseas Take the initiative in the market. For example, some enterprises have been focusing on a certain market segment. They become the representatives and leaders of the industry segment. They rely on concentrating their strength and attacking one point to form a breakthrough focus strategy. For example, some companies have long focused on leasing LED screens. market, some companies focus on the transparent LED screen market and so on.
And some companies also deeply cultivate the channel market, and continuously expand the scope of services around the channel market. It is obvious that the strategy of focusing is one of the reasons why these companies have always been able to innovate and transform successfully. On the one hand, this "focus" enables it to have a deeper understanding and understanding of customers' pain points and difficulties, so as to help customers improve efficiency, control costs, promote savings, improve management capabilities, and carry out product and business innovation. It also enables it to have a deeper accumulation of technology and product experience, and to develop products and services that conform to the law of industry development and lead the direction of industry development. Second, it is more important to build our own "innovation" ecosystem and build an industrial ecosystem.
For many enterprises, in the process of technological innovation and transformation, the biggest challenge is how to balance and maintain the relationship and interests of suppliers, partners, customers and other aspects of the industrial chain, and at the same time obtain superior resources from outside for integration . To achieve this, building an open and cooperative platform and creating a multi-win win-win ecosystem can be described as a major path, just like some LED screen companies bind with upstream chip manufacturers, midstream packaging manufacturers, and downstream engineering manufacturers. Third, entering the international market requires the accumulation of patented technologies and continuous independent research and development and innovation.
In fact, the overseas experience of Chinese LED screen companies has shown that only with independent intellectual property rights can they take the initiative in overseas expansion, otherwise it will be difficult. The wave of "innovation" is sweeping, and transformation is imperative. Recently, Yang Jianjun, chairman of Shenzhen Lianhe Huiye Technology Co., Ltd., said in the opening remarks of an event: "Ten years ago, the LED industry was a oily little fat, and now the data is still very fat. , but is it puffiness or real fat? This is a "three high" fat man with high labor costs, high factory rent, and high management costs." Mass production, scale, industrial chain integration, technological innovation... these keywords emerged in his mind.
"Innovation is the kingly way." Pang Guiwei's words expressed the voice of entrepreneurs. And we have also seen that a large number of LED screen companies have gathered together, and many LED screen companies have experienced the phenomenon of "increasing revenue but not increasing profits". In fact, in recent years, many LED screen companies have also embarked on the road of innovation and transformation.
Whether it is a listed LED screen company or a small and medium-sized manufacturer, almost all of them have devoted themselves to this vigorous transformation tide. So people are saying that enterprises must "innovate". Relevant data show that in 2014, the number of LED enterprises in my country was more than 20,000. At the end of 2016, my country's LED output value reached 521.6 billion yuan, a year-on-year increase of 22.8%.
With the continuous improvement of my country's LED display technology level and continuous expansion of scale, according to the prediction of relevant institutions, the market demand for global LED electronic displays will continue to grow rapidly in the next few years, with an average annual growth rate of more than 20%. It is expected that by 2020 , The global LED screen market size will reach 30 billion US dollars, and China will be the most important manufacturing base. Conclusion: However, what kind of innovation do LED screen companies need? How to achieve innovation? Overall, the global wave of "innovation" is still surging forward. Reform and innovation of Chinese enterprises is inevitable, and transformation and upgrading are the general trend. Whether it is "innovation" or "innovation" first, judging from the successful experience of many companies, transformation needs to start with consolidating their own hard power, and maintaining business focus, continuous independent research and development and technological innovation, and building an industrial chain ecology are the keys to success.
.