Application of small-pitch LED screen in movie market

2023/04/01

When it comes to small-pitch LED screens, I always think that this is just a kind of "big screen" with small LED lamp bead spacing and large screen size. In fact, this kind of understanding is relatively one-sided, because it shows that this part of netizens does not understand the development prospects of the industry and its evolution in recent years. The earliest specifications of small-pitch LED screens are P1.5 to P2 screens, which use 1 mm lamp beads.

When the small-pitch LED screen expands to P1.2 and below products, the lamp beads will be reduced to 0.4 mm to 0.8 mm. It can be seen that the hardware specifications of the final waste products on the market are getting smaller from time to time. It is incomplete to assume that the reduction of lamp beads is the technical progress of small-pitch LED hardware.

Because there are many reasons behind this trend, the most important reason is the improvement of light efficiency. Under the same brightness requirement, after the luminous efficiency is improved, the crystal required for the lamp bead will be smaller, so that the lamp bead itself can also be reduced. In addition, the needs of users are constantly improving.

Since the resolution of the traditional small-pitch LED screen is not high, the resolution of the screen can be improved with the same screen area only after reducing the size of the lamp bead. This also makes the small-pitch LED screen more likely to catch up with the trend of resolution. Of course, as an LED display manufacturer itself, only by continuously improving the hardware specifications of the products can it make differentiated products for promotion.

Moreover, higher light efficiency and smaller lamp beads are conducive to reducing the hardware cost of the product to cope with more intense competition in the future market. At the software level, large-screen visualization has become an urgently needed performance for downstream users in the industry. Different users have different ways of using products, making upstream companies pay more attention to improving the "soft power" of supporting software.

However, when the concept of large-screen visualization was first promoted, upstream companies made some users understand it too simply and rudely, and one-sidedly understood visualization as "data on the wall". In fact, real big-screen visualization is not just as simple as converting background data into graphics and displaying it on the big screen, but connecting the foreground and the backstage. The difference between the two lies in whether the upstream manufacturer can accurately connect the supporting software according to the business process characteristics of different users, and complete the after-sales service upgrade.

Behind this vision is the improvement of the operation method. Users no longer just present existing information on the large screen one-way through the traditional data editing method, but can directly operate commands through the large screen to form a two-way background data interaction, improving the convenience and efficiency of operation. When dealing with serious emergencies, such an operation method can race against time.

After the improvement of both software and hardware, cross-scenario applications are particularly urgent. In the impression of many users, small-pitch LED screens only exist in the scene of large-screen monitoring, limited to indoors, and have obvious advantages such as low product resolution and low commercial advancement. It is undeniable that such products do have such a period of chaotic development, and the homogenization of products makes the application scenarios of small-pitch LED screens generally limited.

After years of product updates and iterations, the application scenarios of small-pitch LED screens have been expanded. Not only have advertising machines appeared in the marketing and promotion market, but they have also penetrated into theaters, trying to replace the traditional way of watching movies. Such development changes have completely removed the hat of few application scenarios for large LED screens.

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